Summary
The world of professional hair styling tools is a highly specialized marketplace that relies on functional and aesthetic excellence in equal measure.
To introduce the new, superior, Italian-made Solano hair dryers into the U.S., a richly interactive brand and product experience was created to allow professional stylists to explore Solanos top models. Customers can browse, rotate and learn about every component of Solano’s products, shortening their consideration cycle and driving them to purchase.
Solanopower.com